Golden Healthcare Group
Branding & Design, Collateral, Signage, Vehicle Signage, Web Design & Development
What we did
Golden Healthcare Group encompasses facilities that provide long-term residential aged care and retirement village complexes throughout Canterbury. Publica was asked to give the group and its facilities a new refreshed look and reflect the quality care they offer to the elderly and others.
Publica redesigned the Golden Healthcare brand, introduced new imagery and typography to achieve a clear, confident and approachable look. The new circular brand mark represents the Golden Healthcare company as a group of facilities. A full suite of refreshed collateral and signage has been rolled out across the Group’s facilities.
Golden Healthcare Group now has a consistent, fresh and friendly brand that has enhanced their brand’s life and has established the brand in the aged care market.