SPECTRUM Street Art Festival

Branding & Design, Collateral, Signage

What we did

Every summer Oi YOU! & YMCA Christchurch produce the Southern Hemisphere’s largest street art festival. SPECTRUM Street Art Festival encapsulates every tint and tone of the street art form and explores the myriad of ways that street artists get their work seen – with a large international, national and local line up of artists producing works around Christchurch. The main part of the festival takes place at the YMCA’s building on Hereford Street, which is transformed into several exhibition spaces for visitors to explore street art from every possible angle.

Publica is a proud Creative Sponsor of the event, developing SPECTRUM’s brand and promotional material each year. We have also developed an app for iOS and Android to showcase the festival and guide festival goers around the street artworks via mapping technologies.

To discover amazing street art around Christchurch, download the Street Wise walking tour app now!

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Case Study

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Team

Mark Spurgeon
Dayle Direen
Dasha Tofanchuk